The Impact of Custeomer Relationship Marketing on Customer Retention on the Banking Industry : Case Study of all Commercial Banks in Bamenda.

Details

Document Type

Mémoire

Author

NKENGLA BLESSE PENN

Registration Number

15PGM0042H

Thesis Supervisor

Prof. NJONG MOM Aloysius

Domain

MARKETING

Date of defense

01/01/2018

School

UNIVERSITE DE BAMENDA > FACULTE HICM > TOUS LES DEPARTEMENTS DE LA HICM