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EFFECTS OF BRAND CREDIBILITY ON THE SUSTAINABILITY OF BRANDED STARTUP BUSINESSES IN BAMENDA

Details

Document Type
Mémoire
Author
WUJUNG CALVIN NYINGCHO
Registration Number
UBa21MP003
Thesis Supervisor
Dr. ARREY NAPOLEON MBAYONG
Domain
MGT&MKT
Date of defense
01/01/2023
School
UNIVERSITE DE BAMENDA > FACULTE FEMS > TOUS LES DEPARTEMENTS DE LA FEMS