THE EFFECTS OF PERCEIVED PRODUCT QUALITY ON CONSUMER BUYING BEHAVIOUR OF COSMETIC PRODUCTS IN
Details
- Document Type
- Mémoire
- Author
- TANGI BONESTA MAMBO
- Registration Number
- UBa21MP004
- Thesis Supervisor
- Dr. TCHATAT SAMUEL
- Domain
- MGT&MKT
- Date of defense
- 01/01/2023
- School
- UNIVERSITE DE BAMENDA > FACULTE FEMS > TOUS LES DEPARTEMENTS DE LA FEMS