THE EFFECT OF PACKAGING ON CONSUMER BUYING BEHAVIOUR: THE CASE OF FOOD PROCESSING COMPANIES IN BONABERI DOUALA IV SUB-DIVISION
Details
- Document Type
- Mémoire
- Author
- BIBOH CONSTANCE
- Registration Number
- UBa22CP087
- Thesis Supervisor
- Dr. FORBE HODU (Ph.D.)
- Domain
- MARKETING
- Date of defense
- 01/01/2024
- School
- UNIVERSITE DE BAMENDA > FACULTE HICM > TOUS LES DEPARTEMENTS DE LA HICM