THE EFFECTS OF SALES PROMOTION ON CONSUMER BUYING BEHAVIOR, THE CASE OF SAHAM LIFE INSURANCE

Details

Document Type

Mémoire

Author

TATA FRITZ NYUYDINI

Registration Number

16PGMOO92

Thesis Supervisor

Prof. OFEH MOSES

Domain

MARKETING

Date of defense

01/01/2020

School

UNIVERSITE DE BAMENDA > FACULTE HICM > TOUS LES DEPARTEMENTS DE LA HICM