Consumers perception and attitude towards firms greeen marketing initiative; case of fast moving consumer goods in Cameroon

Details

Document Type

Mémoire

Author

ABID HENDRITTA NJOUNY

Registration Number

Non défini

Thesis Supervisor

Dr. NDAM MAMA

Domain

MARKETING

Date of defense

01/01/2018

School

UNIVERSITE DE BAMENDA > FACULTE HICM > TOUS LES DEPARTEMENTS DE LA HICM