The Effects of Product Innovation on consumer's adoptation, case of Bamenda, North West Region

Details

Document Type

Mémoire

Author

ASONG GABRIEL FONDENKOP

Registration Number

15PGM0032H

Thesis Supervisor

Dr. JUMBO Urie Eleazan

Domain

MARKETING

Date of defense

01/01/2018

School

UNIVERSITE DE BAMENDA > FACULTE HICM > TOUS LES DEPARTEMENTS DE LA HICM